Licensed Branding

Extending a brand through visual representation offers considerable opportunities for your business to connect with consumers on multiple levels:

  • Licensed branding enhances authenticity and credibility.
  • It offers brand equity.
  • It offers a reduction of in-house marketing costs.
  • It offers retail partnerships and tie-ins.
  • It offers strategic alignment with brand campaigns.

Furthermore, PLAYTIME works out the contract negotiations for your desired licensed brand so you don’t have to spend the time and money doing it yourself. You decide what brands you want to work with and PLAYTIME will do the rest.

Kids love a familiar face, so consider incorporating beloved characters like Bugs Bunny and Daffy Duck, Elmo and Cookie Monster, Garfield the Cat, Barney and Friends, Thomas the Tank Engine, Hello Kitty, Spongebob, and others to draw families into your location and make them want to return.

PLAYTIME invites you to explore the opportunity to license characters from well-loved brands like Fisher-Price®, Garfield & Friends™, Highlights Magazine™, Hit Entertainment™, Looney Tunes™, Mattel™, Sesame Street™, and more.